In partnership with the National Highway Traffic Safety Administration (NHTSA), Ludorum, the creators of the hit preschool series Chuggington, recently launched a traintacular national Chuggington public service campaign that will promote traffic safety to young families. EntitledThink Safe. Ride Safe. Be Safe!, the campaign pairs NHTSA’s trusted safety guidance with Chuggington’s colorful and engaging characters. The result is a compelling traffic safety campaign that delivers important safety lessons to children from preschool to 3rd grade and their parents. With lessons focused on four main areas of traffic safety – pedestrian, school bus, bike and car seat safety – the campaign is designed to engage, educate, and ultimately, save lives.
The program includes:
*A Traffic Safety Pledge, which has already been signed by more than 11,000 children. By taking the online pledge, kids can earn their Chuggington Traffic Safety Badges!
*A dedicated microsite, www.chuggington.com/safety, where kids can go to play safety games, color safety sheets, and parents can download safety tips.
*An activity book for kids to color and learn traffic safety lessons.
*Original Public Service Announcements, the first of which will air soon on Disney Junior (sneak peek: you can ride the rails over to Chuggington’s site now to view the PSA online here).
*Educational materials, new seasonal programs, and a free Chuggington traffic safety app are all part of this comprehensive campaign that will continue through 2012 and beyond.
With Halloween only days away it is important to be sure your kids know a few basic safety tips. Since we walk Brayden to the bus stop every morning we always practice walking safe including always walking on the sidewalk, looking both ways before crossing the street, and holding my hand while walking.
Below are a few tips to remember when taking your kids out trick or treating this year:
*Walk on the sidewalk.
*If there’s no sidewalk, walk facing traffic.
*No pushing or shoving when you walk.
*Don’t cross the street if a car is coming.
*Use a crosswalk if you can.
I highly recommend you and your little ones take the safety pledge to be safe through the holidays and after!
One lucky Life With Two Boys reader will win a traffic safety kit including a printed activity book, tip sheets, stickers, a children’s traffic safety vest, and a die-cast engine.
Disclosure: The company or representing PR will be providing the giveaway prize. No compensation was received for this post. All opinions are my own.